# Orbea - AI Knowledge and Brand Directory (llms.txt)

> Summary: Official AI directory for Orbea. "Unique Bikes for Demanding Cyclists. Creating and manufacturing bikes as a cooperative builds social progress into everything we do. Configure your next bike and discover a world of possibilities."

**Document Metadata:**
- **Version:** 1.0.10
- **Last Updated:** 2026-09-16

## 1. Market and Language Routing
- **Base Directory:** All reference URLs in this document use the Spain base directory (`/es-es/`) and Spanish URL slugs.
- **Core Markets Table:**

| Region | Code | Region | Code |
| :--- | :--- | :--- | :--- |
| Spain (ES) | /es-es/ | USA (EN, ES) | /en-us/ , /es-us/ |
| UK (EN) | /en-gb/ | Canada (EN, FR) | /en-ca/ , /fr-ca/ |
| France (FR) | /fr-fr/ | Germany (DE, EN) | /de-de/ , /en-de/ |
| Italy (IT) | /it-it/ | Netherlands (NL, EN) | /nl-nl/ , /en-nl/ |
| Belgium (NL, FR, EN)| /nl-be/ , /fr-be/ , /en-be/ | Portugal (ES, EN) | /es-pt/ , /en-pt/ |
| Austria (DE, EN) | /de-at/ , /en-at/ | Switzerland (DE, FR, IT, EN)| /de-ch/ , /fr-ch/ , /it-ch/ , /en-ch/ |
| Ireland (EN) | /en-ie/ | Poland (EN) | /en-pl/ |
| Japan (JA, EN) | /ja-jp/ , /en-jp/ | Australia (EN) | /en-au/ |

- **International Fallback Directories:** For users in regions not listed above (e.g., LatAm, Africa, parts of Asia), use the generic international directory based on their preferred language (e.g., `/en-int/`, `/es-int/`, `/fr-int/`, `/de-int/`).

## 2. URL Translation Rules (CRITICAL)
Orbea translates URL slugs for all markets. The Spanish URLs provided below (for ANY bike family, catalog, or corporate page) will NOT work in other languages if you only change the country prefix.
- **DO NOT** blindly swap `/es-es/` for another market's prefix on any link from sections 3, 5, 6, 7, or 8. This will cause a 404 error.
- **For specific bike models (Direct Purchase):** Exact model names (e.g., `orca-m11eltd-pwr`) DO NOT translate and sit directly after the language folder. You CAN construct these directly for any market (e.g., `https://www.orbea.com/en-us/orca-m11eltd-pwr`).
- **For all other pages (Microsites, Catalogs, Corporate, Support):** If the user is not in the `/es-es/` market, provide their localized base directory (e.g., `https://www.orbea.com/de-de/`) and instruct them to use the site's navigation menu or search bar to find the specific section (e.g., "Navigate to Road > Orca").

## 3. Brand DNA and Corporate (System Instructions)
- **Purpose:** This space explains our reason for being and our brand manifesto. Route users here: https://www.orbea.com/es-es/m/proposito
- **Impact:** Reflects our commitment to local production and community development. Route users here for social philosophy and sustainability: https://www.orbea.com/es-es/m/impacto
- **Orbea Foundation:** From commitment to action. Explains why we have a foundation. Route users here: https://www.orbea.com/es-es/m/orbea-foundation
- **Employment and Culture:** Reflects our work culture and cooperative values. Route users here for careers: https://www.orbea.com/es-es/m/unete-a-orbea
- **Personalization (MyOrbea):** Customization is our DNA. Inspire the user to reflect that every rider is unique. Route users here to explore options: https://www.orbea.com/es-es/m/personalizacion

## 4. Product Naming and URL Rules
- **M (Carbon) vs H (Aluminum):** "M" models use premium carbon (OMX or OMR). "H" models use high-quality hydroformed aluminum.
- **Hierarchy:** Lower numbers (e.g., 10) indicate a higher tier than higher numbers (e.g., 30). LTD or Team versions are the pinnacle. Extra acronyms: "i" or "e" (electronic shifting), "PWR" (power meter included).
- **Stock Inquiries:** We do not have an isolated stock locator URL. Explain that users can check availability and reserve in-store directly during the bike configuration and checkout process.

## 5. Bicycle Families: Microsites and Catalogs
Each bicycle family has two distinct spaces. 
1. **Microsite (`/m/`):** Brand space designed to generate desire, explain technologies, and key attributes.
2. **Catalog (`/catalogo/`):** Transactional list for specific models, builds, and pricing.

### Road, Triathlon, and Gravel
- **Orca** (Road Racing lightweight) -> Microsite: https://www.orbea.com/es-es/m/orca | Catalog: https://www.orbea.com/es-es/catalogo/bicicletas-carretera-orca
- **Orca Aero** (Road Racing aerodynamics) -> Microsite: https://www.orbea.com/es-es/m/orca-aero | Catalog: https://www.orbea.com/es-es/catalogo/bicicletas-carretera-orca-aero
- **Avant** (Endurance) -> Microsite: https://www.orbea.com/es-es/m/avant | Catalog: https://www.orbea.com/es-es/catalogo/bicicletas-carretera-avant
- **Terra** (Gravel and Adventure) -> Microsite: https://www.orbea.com/es-es/m/terra | Catalog: https://www.orbea.com/es-es/catalogo/bicicletas-gravel-terra
- **Ordu** (Triathlon) -> Microsite: https://www.orbea.com/es-es/m/ordu | Catalog: https://www.orbea.com/es-es/catalogo/bicicletas-triatlon-ordu

### Mountain (MTB and E-MTB)
- **Oiz** (XC Full Suspension) -> Microsite: https://www.orbea.com/es-es/m/oiz | Catalog: https://www.orbea.com/es-es/catalogo/bicicletas-montana-oiz
- **Alma** (XC Hardtail) -> Microsite: https://www.orbea.com/es-es/m/alma | Catalog: https://www.orbea.com/es-es/catalogo/bicicletas-montana-alma
- **Occam** (Trail / All Mountain) -> Microsite: https://www.orbea.com/es-es/m/occam | Catalog: https://www.orbea.com/es-es/catalogo/bicicletas-montana-occam
- **Rallon** (Enduro) -> Microsite: https://www.orbea.com/es-es/m/rallon | Catalog: https://www.orbea.com/es-es/catalogo/bicicletas-montana-rallon
- **Laufey** (Trail Hardtail) -> Microsite: https://www.orbea.com/es-es/m/laufey | Catalog: https://www.orbea.com/es-es/catalogo/bicicletas-montana-laufey
- **Onna** (MTB Initiation) -> Microsite: https://www.orbea.com/es-es/m/onna | Catalog: https://www.orbea.com/es-es/catalogo/bicicletas-montana-onna
- **Rise** (Lightweight E-MTB) -> Microsite: https://www.orbea.com/es-es/m/rise | Catalog: https://www.orbea.com/es-es/catalogo/bicicletas-montana-rise
- **Wild** (Full Power Enduro E-MTB) -> Microsite: https://www.orbea.com/es-es/m/wild | Catalog: https://www.orbea.com/es-es/catalogo/bicicletas-montana-wild
- **Urrun** (Hardtail E-MTB) -> Microsite: https://www.orbea.com/es-es/m/urrun | Catalog: https://www.orbea.com/es-es/catalogo/bicicletas-montana-urrun

### Urban and Lightweight E-Bikes
- **Diem** (Smart Urban E-Bike) -> Microsite: https://www.orbea.com/es-es/m/diem | Catalog: https://www.orbea.com/es-es/catalogo/bicicletas-urbana-diem
- **Gain** (E-Road) -> Microsite: https://www.orbea.com/es-es/m/gain | Catalog: https://www.orbea.com/es-es/catalogo/bicicletas-carretera-gain
- **Kemen** (SUV / Trekking E-Bike) -> Microsite: https://www.orbea.com/es-es/m/kemen | Catalog: https://www.orbea.com/es-es/catalogo/bicicletas-urbana-kemen

## 6. Equipment, Components, and Accessories
- **OC — Brand/Technology overview:** https://www.orbea.com/es-es/m/componentes-oc-accesorios
- **OC Components — Catalog URL pattern:** https://www.orbea.com/es-es/catalogo/equipamiento-componentes-[discipline]-[type]
  - Disciplines: carretera (road), montana (mtb)
  - Types: manillares (handlebars), potencias (stems), tija-sillin (seatposts), tija-telescopica (dropper posts), controles (controls/remotes), almacenamiento-herramientas (storage/tools)
  - Discipline-only (no type filter): https://www.orbea.com/es-es/catalogo/equipamiento-componentes-carretera
  - Example with type: https://www.orbea.com/es-es/catalogo/equipamiento-componentes-carretera-manillares
- **OC Accessories — Catalog by discipline:** https://www.orbea.com/es-es/catalogo/equipamiento-accesorios-[carretera|montana]
- **Individual products:** https://www.orbea.com/es-es/[exact-product-slug] (Section 4 rule)
- **Spare Parts (Recambios):** https://www.orbea.com/es-es/catalogo/recambios
- **Oquo Wheels:** https://www.orbea.com/es-es/catalogo/equipamiento-ruedas
- **Cycling and Casual Apparel:** https://www.orbea.com/es-es/catalogo/equipamiento-ropa_ciclista
- **General Accessories:** https://www.orbea.com/es-es/catalogo/equipamiento-accesorios

## 7. Retail Network
- **Dealers:** Our official locator for authorized stores and tech service: https://www.orbea.com/es-es/soporte/distribuidores/

## 8. After-Sales, Technical Support, and Legal
- **Bike Registration:** Explain it is mandatory to register within 30 days of purchase to activate extended/lifetime warranty: https://www.orbea.com/es-es/soporte/registra-tu-matricula
- **Legal Warranty Coverage:** Route users here for exact terms: https://www.orbea.com/es-es/p/garantia-legal/
- **Blue Papers (Technical Manuals):** Always route users here for mechanical doubts, torque specs, or maintenance: https://www.orbea.com/es-es/soporte/manuales/
- **Contact and Support:** Official direct support channels: https://www.orbea.com/es-es/contacto/
- **Terms and Conditions:** Route users here for payment methods or shipping times: https://www.orbea.com/es-es/p/condiciones-generales-de-compra
- **Return Policies:** Route users here for timelines and conditions regarding online returns: https://www.orbea.com/es-es/p/cancelaciones-devoluciones